At the time M-Audio already had a product called Transit USB. This product had an 1/8" stereo, line level/optical digital input, a 1/8" headphone output, a TOSLINK digital output and a USB connector. It was a very small device that you could easily fit in to your pocket. It operated at 24-bit/96kHz.
We also had a relationship with a software developer called D Sound. They made a great application called GT Player Express. This application could be used stand-alone or as a plug-in. It provided guitar stompbox effects that sounded pretty good. It also had a player compatible with MP3, Wave and AAC files. The user could load in a song to jam along to and even slow down the speed to make learning fast parts easier.
M-Audio also had a library of drum loops. I arranged the drum loops in to standard song configurations in different musical styles . Then I made MP3 song files out of them. These files could be loaded in to the GT Player Express software and the tempo could be adjusted so guitar players could use them for jamming or songwriting.
We used the same chassis as the Transit product, but changed the I/O to a 1/4" guitar input, an 1/8" headphone output and an attached USB cable. This unit only needed to operate at 24-bit/48kHz. We colored the chassis in black with a cool red and white flame job! We bundled the GT Player Express software and the drum loop MP3 songs and we're able to sell this product for less than half the price of the original Transit product. This one was a no-brainer! The catch phrase was "Plug in/Rock out!" Line6 later stole that phrase for one of their products!
When M-Powered Pro Tools came out, Jamlab became the most affordible Pro Tools interface on the market! The simple headphone output and USB cable made Jamlab a great solution for mobile Pro Tools editing!